How to Get Perfect Domain name for blogging.
One particular difficulty with choosing a domain name is thatsometimes there is a conflict between going with a brand, or genericname, and making your website name Google friendly with regard tosearch engine optimization (SEO). It can also be true that some of themost suitable website names might have previously been chosen and thiscan create practical limitations when it comes to picking websitenames, but I will suggest possible ways to get around these problems.
This makes things difficult for existing businesses who want to moveonto the internet and keep their name, if the domain name has alreadybeen taken by someone else. However, if your business aims to mainlymake its money online, then you should seriously consider changing itsname so that it ties in with an available domain name. Basically, ifyou want an existing business to succeed on the internet, in terms ofbranding and SEO, then you need to choose the name of your business orbrand at the same time that you choose a domain name.
One choice which can be difficult, is whether to choose a genericdomain name such as carsandmotorbikes.com, or go for a business namesuch as michaelsmithcars.com. My simple SEO tip in this regard wouldbe that if it is Google traffic that you are chasing above all else,choose a generic domain name. This is because the generic domain namesare more likely to contain words that will crop up in your articles andposts and improve your SEO. The only exceptions to this rule are forbig companies that are household names, like Yahoo say, or for certainsorts of business, such as restaurants, where the promotion of a brandname is vital. It also helps if the domain name that you choose isintuitive and makes it fairly obvious what the website does from thename.
You will see plenty of debates online about whether hyphenateddomain names have a positive or negative impact on the domain name’sperformance with respect to SEO. My opinion, based on experience, isthat hyphenated domain names do not perform any better or worse thannon-hyphenated ones.
The main advantage of not getting a dot.com is that the domain nameis less likely to be taken, plus it might well be cheaper to purchase. Country specific domain names, such as dot.co.uk in the UK, are oftenthe most suitable for certain sorts of businesses too, especially ifthey are locally based, rather than international.
One particular difficulty with choosing a domain name is thatsometimes there is a conflict between going with a brand, or genericname, and making your website name Google friendly with regard tosearch engine optimization (SEO). It can also be true that some of themost suitable website names might have previously been chosen and thiscan create practical limitations when it comes to picking websitenames, but I will suggest possible ways to get around these problems.
Website names and the domain name
First things first, this might sound obvious, but if your website isgoing to represent a specific business or brand, then you should alwaysaim to choose a domain name that is the same as your website name. Thereason that this doesn’t always happen is because sometimes the domainname that appears to be the most suitable is already taken. Thewebsite name and domain name are your online brand, however, so youshouldn’t confuse the customer by not having them the same. Imagine ifMicrosoft’s website was called “Microsoft”, but their domain name wascomputersolutions.com? Or if Google’s website was called “Google” buttheir domain name was cleversearch.com? It just doesn’t work havingdifferent website names and domain names.This makes things difficult for existing businesses who want to moveonto the internet and keep their name, if the domain name has alreadybeen taken by someone else. However, if your business aims to mainlymake its money online, then you should seriously consider changing itsname so that it ties in with an available domain name. Basically, ifyou want an existing business to succeed on the internet, in terms ofbranding and SEO, then you need to choose the name of your business orbrand at the same time that you choose a domain name.
Brand name or generic name?
One choice which can be difficult, is whether to choose a genericdomain name such as carsandmotorbikes.com, or go for a business namesuch as michaelsmithcars.com. My simple SEO tip in this regard wouldbe that if it is Google traffic that you are chasing above all else,choose a generic domain name. This is because the generic domain namesare more likely to contain words that will crop up in your articles andposts and improve your SEO. The only exceptions to this rule are forbig companies that are household names, like Yahoo say, or for certainsorts of business, such as restaurants, where the promotion of a brandname is vital. It also helps if the domain name that you choose isintuitive and makes it fairly obvious what the website does from thename.
Put Keywords and phrases in the Domain Name
From an search engine optimization perspective (SEO) a website willdo best in terms of Google traffic if the domain name containseffective key words or phrases that you will be using in your websitecontent. For instance, if your website trades in used motorbikes andcars, then you might want to include words in your domain name such as“buy”, “motorbikes”, “cars”, “online”, “used”. A good idea is to pickseveral keywords and try them out in different combinations. You canfind the best keywords to include in your domain name by using theGoogle Keywords Tool.Hyphenated domain names
One way around the problem of a domain name not being available isby putting hyphens in between the words that make up the domain name. This site, for instance, is called simple-seo-tips.com. The hyphenatedversion of a website name is sometimes available to buy as a domainname when the non-hyphenated form isn’t. The disadvantage ofhyphenated domain names is that people can easily confuse it with thenon-hyphenated version of the domain name, especially when they typethe domain name into the address bar, when it is easy for a customer toforget to include the hyphens and go to a rival site.You will see plenty of debates online about whether hyphenateddomain names have a positive or negative impact on the domain name’sperformance with respect to SEO. My opinion, based on experience, isthat hyphenated domain names do not perform any better or worse thannon-hyphenated ones.
Long or short domain names?
Generally speaking, your domain name should be the shortest that youcan get away with. This makes it easy to remember and also allows moreurl characters to be left over for use in your posts. That said, youdo want to get some keywords or keyword phrases into the domain namefor SEO purposes so don’t get too obsessed with shortness. Also, manyof the shorter domain names have already been used up, so your choicesof short domain names to choose may be limited.Dot.com or not
Another area of discussion with regard to domain names is whetheryou should always choose a domain name that ends in dot.com, or not. The first thing that I would say is that in terms of simple SEO, itwon’t effect your levels of internet traffic whether your domain endsin dot.com or dot.info or dot.org or anything else. Many members ofthe public, however, will automatically assume that a website’s nameends in dot.com, however, and remember it that way. Plus some people(wrongly) see a dot.com domain name as having more authority. If youdo buy the dot.com version of the domain name , you may also want toconsider buying up the dot.net and dot.org versions etc. to havecontrol over the name.The main advantage of not getting a dot.com is that the domain nameis less likely to be taken, plus it might well be cheaper to purchase. Country specific domain names, such as dot.co.uk in the UK, are oftenthe most suitable for certain sorts of businesses too, especially ifthey are locally based, rather than international.
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